Product distribution has changed drastically over the years, with new technologies and innovative strategies allowing businesses to optimize their product delivery process. In the past, physical stores were the only option for product distribution, but today, businesses have a wide range of options for delivering products to customers, including e-commerce platforms, online marketplaces, third-party logistics companies (3PLs), and more. Below are some of the many ways product distribution has improved over the years.
Capacity To Handle More
According to Conveyco, in 2016 there were about 40,000 shipments of various warehouse automation technologies across the world. In 2021, this increased to at least 620,000 units in a year, more than a 10-fold jump. This indicates that product distribution is able to handle a much larger volume of orders than in the past, with warehouse automation technology playing a key role. Automation technologies such as robotics and artificial intelligence help warehouses process and sort goods more quickly and efficiently.
Improved Delivery Speed
Product delivery speed has improved significantly over the years due to advances in shipping technologies. In some cases, same-day or even one-hour deliveries are now possible thanks to drones, autonomous vehicles, and other fast transport methods. This is especially beneficial for businesses that need to deliver time-sensitive products or those with short expiration dates.
Enhanced Customer Experience
Improved product distribution means better customer experience in many ways. Customers are now able to track their orders and get real-time updates on delivery progress, allowing them to manage their expectations better. Additionally, 3PLs offer added flexibility when it comes to returns, allowing customers to easily return their purchases if needed. Product delivery has also become more convenient, with online marketplaces and e-commerce platforms providing a wide range of payment options and fast checkout processes.
Increased Efficiency
The use of logistics software and analytics tools has significantly improved the efficiency of product distribution over the years. Businesses are now able to track shipments in real time and optimize their delivery routes for faster and more cost-effective transportation. Additionally, through data analytics, businesses can gain valuable insights about customer preferences and adjust their product offerings accordingly.
Product distribution has come a long way from its humble beginnings. With new technologies and innovative strategies, businesses are able to deliver products faster, cheaper, and more efficiently than ever before. Companies that take advantage of these advances will be well-positioned to succeed in the increasingly competitive global marketplace. Give us a call today!
